We Are All Investors
Coming off the GameStop trading controversy, Robinhood needed to build back goodwill ahead of their IPO launch. We wanted to champion the new generation of investors who look differently, think differently, and invest differently than any generation before.
Forget Wall Street. Welcome to All Street.
The 360 Integrated campaign included TV spots, long-form social video, and OOH.
Director – Aisha Amin
Creative Director – Stephen Wright
Senior Creative – Natalie Rojas