RPA Advertising Social Media
Below are some more of my favorite one-off pieces uploaded to RPA's social channels.
International Women's Day
To celebrate International Women's Day, we created this interactive Story for @RPA_Advertising's Instagram. When users pressed and held down on their phone screens, the video paused on a positive step the user could take to support the women around them. The pressing and holding tied nicely to 2018's theme of #PressForProgress.
This was a simple, timely video tweet that @RPA_advertising posted on Martin Luther King Jr. Day. Given the political climate, MLK's message of extreme love was as timely as ever, and paralleled RPA's mantra of #PeopleFirst.
The tweet received "Tweet of the Week" from AdAge | AdAge: Agency Brief (Jan. 2018)